Tony Spring shares how the company is targeting the next generation of shoppers-and how he cant obsess about things that are out of his control. Its been a tumultuous year for the legacy retailer, shaped by new tariffs, shifting consumer habits, and the constant flip between wartime and peacetime leadership. Tony Spring, Macys Inc. chairman and CEO, shares why his team is now on version 27 of the companys forecast and plan, and what it really means to court the next generation of shoppers.
How the CEO of Macys sees retail in a world of tarriffs and shifting consumer habits (and how he gets ready for the parade)
Fast Company - 5 Dec 2025 00:00
Tony Spring shares how the company is targeting the next generation of shoppers-and how he cant obsess about things that are out of his control. Its been a tumultuous year for the legacy retailer, shaped by new tariffs, shifting consumer habits, and the constant flip between wartime and peacetime leadership. Tony Spring, Macys Inc. chairman and CEO, shares why his team is now on version 27 of the companys forecast and plan, and what it really means to court the next generation of shoppers.
Share this Article
Recommended